This summer, step behind the curtain and into a world of wonder as something truly spellbinding jumps off the Broadway stage and arrives on Madison Avenue.
Two timeless, New York City icons, WICKED the musical and Lotte New York Palace are coming together to invite guests and visitors alike to experience the magic of Oz. This immersive, multi-faceted partnership weaves together Broadway brilliance, luxury hospitality, and a touch of enchantment to create a memorable experience unlike any other.
For a limited time, Lotte New York Palace invites guests to experience a rare glimpse into the world of WICKED with an exclusive showcase of the Tony Award®-winning costumes, designed by Susan Hilferty. On display in the hotel’s grand lobby, this behind-the-scenes moment features iconic pieces rarely seen beyond the Gershwin Theatre stage, including Glinda’s glittering bubble gown and Elphaba’s legendary hat.
In celebration of WICKED’s arrival at The Palace, the famed cocktail lounge, The Gold Room, is serving up two WICKED-inspired cocktails that bring a taste of Oz to Madison Avenue. Sip on the Emerald Elixir, Hendrick’s Cucumber & Rose Gin, cold-pressed green juice, lemon, simple syrup, or the Ozdust Paloma, Patrón Silver tequila, pink grapefruit, cranberry, available exclusively at The Gold Room. Both cocktails can also be made spirit-free as mocktails, perfect for even the youngest WICKED fans.
For those looking to make the magic last a little longer, The Palace invites guests to experience A Spellbinding Stay—a guestroom package as thrillifying as the Emerald City itself. Inspired by one of Broadway’s most beloved musicals, this unforgettable offering is an all-access pass to the world of Oz, whether you’re a seasoned theatergoer or discovering its wonders for the first time. Because at The Palace, magic is meant to be shared.
A Spellbinding Stay Package includes:
- Elegant accommodations at Lotte New York Palace
- Two spellbinding WICKED- inspired cocktails at The Gold Room
- A keepsake of your choice – The Grimmerie (the ultimate behind-the-scenes guide) or a cuddly Chistery plush for the tiniest theater fans
- A signed WICKED Playbill, autographed by members of the cast
- Book the package here
For those who live for the spotlight – or just a little sparkle – this WICKED-inspired stay blends stage-worthy style with show-stopping sophistication.