Zafir Rashid, founder and managing director of Teramir Group, is moving forward with a new family-centered resort development in Jeddah.
The project will feature a 400-room beachfront hotel equipped with water attractions, entertainment zones, and amenities designed specifically for families.
This marks one of the largest hospitality announcements in Jeddah this year and signals a strategic shift by Teramir Group to deepen its presence in Saudi Arabia’s coastal cities.
Expanding Teramir Group’s hospitality footprint
The Jeddah resort is the second publicly known Saudi project from Zafir Rashid this quarter, following his announcement of a luxury eco-retreat under study near Sa’ad National Park. Unlike the nature-focused desert retreat, the Jeddah project will emphasize full-scale resort experiences, blending commercial intensity with family-friendly design.
The development is part of Teramir Group’s broader hospitality pipeline across the Middle East. Zafir Rashid has already led high-profile projects in the U.S. and continues to expand Teramir Group’s portfolio across regions. His approach combines hospitality, infrastructure, and brand development to create destination properties that serve multiple tourism segments.
A prime coastal location for year-round tourism
The proposed Jeddah resort will be situated directly along the Red Sea coast, offering unobstructed views, direct beach access, and convenient proximity to the city’s growing airport and tourism infrastructure. The site has been identified and reserved, and the project is currently in master planning.
According to individuals close to the design team, the development will integrate a central hotel tower with modular family suites, shaded pools, outdoor recreation areas, and climate-controlled entertainment centres. Several parcels have been zoned for additional retail and food and beverage outlets, with early interest from local and international operators.
Jeddah’s coastal setting provides a natural draw for family travel, offering mild winters, marine activities, and connectivity to the holy cities of Makkah and Madinah. The Saudi government has prioritized Jeddah as a tourism investment zone under its Vision 2030 diversification plan. Zafir Rashid’s entry into the market is seen as a timely move that aligns with the kingdom’s national tourism strategy.
Regional collaboration and alignment with Vision 2030
Teramir Group is in discussions with several regional partners to advance the Jeddah resort’s funding, operations, and regulatory compliance. Rashid noted that alignment with Saudi Arabia’s Vision 2030 is a key driver behind the development. The government has encouraged private-sector involvement in tourism infrastructure, including streamlined permitting, investment incentives, and land-use flexibility.
Looking ahead
Further announcements are expected in the coming months as Teramir finalizes architectural drawings, secures operator partnerships, and completes regulatory steps. Marketing materials are in development, and the firm is preparing to release visuals and pre-launch branding once the concept is locked.