Enhancing the Guest Experience at Rockwood Hotel: New Lift Ticket Policy for 2025 Season

Andrea Thompson

ByAndrea Thompson

October 10, 2025

To ensure a premium and enjoyable experience for all guests, Aomori Spring Resort will implement a new daily lift ticket cap starting with the 2025–2026 season.

Skiing in Japan has long been cherished by discerning enthusiasts. In recent years, however, global awareness of Japan’s exceptional powder, combined with climate-driven travel shifts and expanded international media coverage, has catapulted the country to the top of many skiers’ global bucket lists.

This surge in popularity has led to growing pains for some resorts, including longer lift lines and occasional strain on the overall guest experience—particularly at resorts not originally designed to accommodate such high volumes of international visitors.

To ensure a premium and enjoyable experience for all guests, Aomori Spring Resort will implement a new daily lift ticket cap starting with the 2025–2026 season. A maximum of 1,200 lift tickets will be sold per day, excluding tickets allocated to Rockwood Hotel guests. This measure is designed to preserve the quality of the skiing experience, minimize congestion, and maintain the pristine character of our mountain.

Our top priority is guest satisfaction, and we are confident this new policy will allow us to deliver an exceptional and memorable alpine experience.

Prepurchase lift tickets are available online. We highly recommend to buy them before you arrive in Japan.

For a limited time, get 10% off hotel stays! Until October 31st., 2025.
Book here: https://aomorispring.com/booking

Andrea Thompson

ByAndrea Thompson

Andrea can be found either in the Travelling For Business office or around the globe enjoying a city break, visiting new locations or sampling some of the best restaurants all work related of course!