Festival de la Poutine: Canada’s comfort classic takes centre stage

Andrea Thompson

ByAndrea Thompson

July 11, 2025

Few dishes evoke national pride in Canada quite like poutine.

That glorious, gravy-drenched trio of crispy fries, squeaky cheese curds and rich brown sauce has long transcended its humble origins in rural Quebec to become an emblem of culinary identity.

Having recently experienced my first taste of what is now widely regarded as Canada’s national dish, I quickly discovered that few places embrace its legacy with more gusto than Drummondville. Each August, the town becomes a vibrant epicentre for poutine enthusiasts, as the Festival de la Poutine transforms the streets into a celebration of one of the country’s most iconic culinary creations.

From 7th to 9th August 2025, the Centre-du-Québec region plays host to tens of thousands of visitors keen to pay homage to poutine in all its glorious forms. Now two decades old, the Drummondville festival began as a regional affair and has grown into a national cultural fixture. Over a dozen vendors line the grounds outside the Centre Marcel-Dionne, each offering their spin on the iconic dish – whether that’s duck confit poutine, spicy pulled pork, or vegan interpretations that maintain the spirit while breaking convention.

The festival isn’t just about food. Live music performances punctuate the weekend, featuring prominent Quebecois acts alongside emerging local talent. Families with children are well catered for, with kid-friendly zones and free entry for under-12s ensuring the event stays inclusive and accessible. There’s also a firm emphasis on regional pride: guests are encouraged to explore Drummondville’s cultural landmarks, including the Village Québécois d’Antan, a living museum that recreates 19th-century rural life and offers a counterpoint to the contemporary buzz of festival grounds.

The significance of the Festival de la Poutine goes beyond indulgence. In a country known for maple syrup, hockey and bilingual charm, poutine stands as a culinary unifier—embraced coast to coast and adaptable to countless interpretations. Its celebration in Drummondville is as much about heritage as flavour. It affirms the dish’s elevation from greasy diner staple to symbol of cultural celebration and creative possibility.

For travellers, it’s a compelling blend of food tourism, local discovery and communal joy. And for Canadians, it’s an annual reminder that some of the nation’s strongest traditions come layered in gravy, curds and pride.