British Airways has launched what it is calling its British Original Christmas for 2023.
The carrier says it expects to serve more than 380,000 Christmas dinners, including more than 600,000 Brussels sprouts and 8,000 yule logs.
Specific initiatives a ‘snow graffiti’ winter wonderland featuring a British skyline scene on display on the walkway between BA’s main lounges in Heathrow T5.
Lounge guests will be greeted by a festive scent of cinnamon and festive spices, and will be offered a Christmas menu with cookies, gingerbread and mulled wine.
Those visiting the airline’s First lounge and Concorde Room will be offered festive drinks in partnership with Hotel Chocolat, and First customers travelling on 24 and 25 December will be gifted a bespoke glass Christmas tree bauble.
All customers will be handed farewell chocolates when departing flights, and seats will be decorated with specially designed headrest covers featuring the airline’s Christmas ribbon design.
There will also be a dedicated Christmas countdown channel on the carrier’s IFE system, with more than 20 festive films and 50 TV Christmas specials.
Back on the ground, departure halls at Heathrow, Gatwick and London City airports,will be decked out with festive check-in screens, Christmas décor and seasonal music playing, and customers have the chance to submit welcome messages for loved ones arriving into London, with the chance of them being displayed on billboards and airport screens.
Commenting on the news Calum Laming, British Airways’ chief customer officer, said: “Christmas is one of our favourite times of the year – customers and colleagues alike – and we’re all really excited to spread some holiday cheer over the coming weeks, both at the airport and in the skies.
“We hope these special touches, both big and small, help make our customers’ journey, wherever it may be, as original and extra special as possible. To all our customers, however you are celebrating, we wish you a very Merry Christmas!”