Candlewood Suites Reykjavik highlights IHG’s continued expansion in the Nordic market and marks the extended stay brand’s continued European expansion
IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, announces its first signing in Iceland for its midscale long stay brand Candlewood Suites, by IHG. Signed as part of an agreement with ALVA Capital, IHG will look to develop up to 500 rooms in the city or wider Iceland over the next three to five years introducing some of IHG’s leading brands, including Holiday Inn Express and Garner hotels, to the Nordics.
Expected to open in the near future, the landmark signing in Reykjavik joins 13 open and pipeline properties in the Nordics, including the re-entry of IHG in Sweden last year with the opening of voco Stockholm – Kista, Crowne Plaza Copenhagen Towers in Denmark and the Hotel Indigo Helsinki in Finland.
Iceland presents a compelling next step in IHG’s regional footprint as the country has seen a dramatic surge in tourism over the last decade. Thanks to a unique blend of natural wonders and urban appeal, the country is now welcoming approximately 2.3 million international visitors annually – a figure that exceeds the national population of around 400,000 people by more than fivefold.
Located in the city centre of Reykjavik in the Hlíðar district close to city’s main pedestrian shopping street, the property will offer convenient access to a number of tourist attractions, including the contemporary Kjarvalsstaðir Art Gallery, The Icelandic Phallological Museum and Sundhöllin Public Baths – all of which are within easy walking distance.
The 53 key property will be a conversion of a former office building and will offer guests casual, reliable, and spacious studios and apartments equipped with kitchens. This provides guests the personal and physical space they need to not just stay comfortably but feel at home.
Founded in 2012 by Skorri Rafn Rafnsson, ALVA Capital is a diversified investment and development firm headquartered in Reykjavík, Iceland. With deep roots in fintech and technology, ALVA has built and scaled several industry-leading ventures—among them Netgiro, Inkasso, Bland, Heimkaup, Hopkaup and Moberg—and achieved notable exits in those sectors.
ALVA Capital employs a data-driven investment philosophy, emphasizing long-term value creation across both its venture and real estate platforms. The group continues to operate across Iceland and internationally, leveraging operational support, innovation, and capital to grow its holdings and deliver market-leading performance
Part of IHG’s long stay Suites portfolio, Candlewood Suites properties provide self-service guest laundry, access to gym facilities and weekly housekeeping services, as well as equipped kitchens, in-room coffee & tea making facilities, comfortable seating and a space to work. Guests can access the Candlewood Cupboard, a marketplace offering a variety of drinks, snacks and personal essentials for purchase or quality bean-to-cup coffee and tea available 24/7.