Kayak for Business has expanded its offering into meetings and events travel, launching a new feature that allows companies to manage attendee bookings, payments and policy compliance in one place.
Available to Biz Plus and Enterprise customers, the new Events functionality is not a full meetings management or venue-planning tool. Instead, it focuses on coordinating travel for attendees, addressing a long-standing pain point for organisations running events that involve large numbers of internal and external participants.
The feature can import event data from existing meetings management platforms, or organisers can create event parameters directly within Kayak for Business. Once an event is designated, the platform triggers a dedicated travel booking workflow linked specifically to that event.
Organisers can set bespoke travel policies and payment rules, tailoring them for different attendee groups such as internal employees, external speakers or job candidates. Up to 10,000 potential guests can be invited to book travel via a unique event link, either individually or in bulk.
Invitees then complete their bookings through Kayak for Business’s standard booking tools, with all travel data, spend and compliance captured centrally. According to the company, the platform can generate virtual cards for event-related payments, and organisers can define travel windows, RSVP deadlines and booking cut-off dates.
Real-time dashboards allow event teams to track invitations, bookings and costs, while reminders, changes and cancellations can all be managed within the same system.
Eva Fouquet, senior vice president at Kayak for Business, said the feature was designed to reduce friction for both organisers and attendees. “Coordinating travel logistics for business events can be a major productivity drain,” she said. “By centralising event travel and information, we’re enabling teams to focus on what matters most – the connections, impact and in-person learning that events deliver.”
Pricing for the Events feature varies depending on customer size and usage frequency, Kayak for Business said.
The move reflects a broader trend in corporate travel technology, as platforms look to close the gap around group and guest travel management. Rivals including Spotnana, AmTrav with its Gather product, and newer entrants such as Juno and EmPath have all launched tools aimed at managing travel for non-profiled guests and event attendees.
Kayak for Business’s differentiator is that the Events feature is native to its existing platform, combining enterprise travel controls with a consumer-style interface and the brand recognition of the Kayak name.