The vibrant culture and spirit of Liverpool in the UK, the land of The Beatles, were celebrated in grand style. The city’s rich heritage, dynamic arts, and thriving community spirit took centre stage on the iconic screens of Times Square, New York.
A specially crafted video showcased Liverpool’s global appeal, highlighting its cultural diversity and sense of unity for 24 hours. The video also extended a warm welcome to Arne Slot, the new manager of Liverpool Football Club, as he begins his journey with the city.
This unique event was orchestrated by the global charity TUFF (The Unity of Faiths Foundation), in association with the Iconic Hotel Anfield, and with the support of The Guide Liverpool. These organizations are committed to promoting Liverpool’s global significance and the spirit of unity that defines the city. The Times Square screening is a powerful symbol of Liverpool’s international connections and its reputation as a city of culture, diversity, and community.
This also underscores Liverpool’s ongoing commitment to fostering connections and celebrating shared values across the world. This landmark event not only celebrates the arrival of Arne Slot but also reinforces Liverpool’s standing as a city that embraces culture, diversity, and community on a global scale.