Mama Shelter is lacing up its Moon Boots and heading for the heights! For the very first me, Mama is moving to the mountains, and not just any mountain: Val Thorens, the highest ski resort in Europe.
In 2027, the iconic brand of joyful and irreverent hospitality will unveil its very first Resort there, a true festive hideaway in the heart of the Alps.
This ambitious project is driven by Mama Shelter, Vista, Financière Galata and Cogeco, partners united by a shared goal: to reinvent the mountain experience with fresh, free-spirited, and convivial energy.
“With the opening of our first Resort in Val Thorens, Mama Shelter is shaking up conventions and revolutionising mountain hospitality. We’re bringing our free, festive and creative spirit where no one expected it: to the heart of the Alps. It’s a milestone in our journey and a whole new way to experience the mountains.” Cédric Gobilliard, COO Mama Shelter
THE FIRST MAMA SHELTER RESORT
With 148 rooms and a restaurant boas ng a panoramic terrace of over 800 m², Mama Shelter Val Thorens is much more than a hotel, it’s a high-altitude living space: warm, lively, and full of character. A place where skiers, families, and friends can come together to share unforgettable, fun, and authentic moments.
Here, you experience the mountains “Mama-style”: relaxation, celebration, and real emo on. After a day on the slopes, guests can head to the bar for a creative cocktail, to the karaoke room to sing (loudly if not perfectly), or to the “Ski Lounge” to catch up with friends. Teenagers have their own “Teen Room”, and everyone can unwind in the spa, featuring a sauna, hammam, treatment rooms, fitness area, and an indoor pool with breath taking mountain views.
A MOUNTAIN OF ENERGY AND CREATIVITY
Mama Shelter Val Thorens reinvents the mountain holiday. Designed as a festive and laid-back Resort, it celebrates skiing, relaxation, and togetherness. Every space has been designed for living, laughing, dancing, and connecting, all infused with the unique sense of fun and generosity that define the Mama spirit.
A NEW CHAPTER FOR THE BRAND
After spreading its joyful spirit across major ci es – Paris, Marseille, London, Rome, Lisbon, Nice, and more – Mama Shelter is taking things to the next level with its first Alpine Resort. This diversification paves the way for new and unexpected destinations, always true to Mama’s free-spirited DNA.