Reservations now open for Sir Devonshire Square

Andrea Thompson

ByAndrea Thompson

July 14, 2025

Hospitality Group Sircle Collection will launch their new opening this autumn between Shoreditch and Spitalfields Market, Sir Devonshire Square brings relaxed luxury, brick-lined charm, and all the signature Sir touches, with a British twist.

Devonshire Square may not be the most famous name on the map, but that’s exactly what makes it special. It’s not quite The City, not quite Shoreditch—perfectly in between. Tucked into the heart of East London, this historic square has been evolving for over 250 years.

Just around the corner, you’ll find the spirit of East London’s underground still alive—where cult record label Rough Trade helped shape the UK’s indie music scene, and Whitechapel Gallery gave early shows to legends like Frida Kahlo and Gilbert & George. And where fashion visionary Alexander McQueen made his mark.

Right next door, you’ll find Spitalfields Market—one of London’s most iconic spots. Browse local designers, grab street food, hunt for vintage treasures, or simply soak up the scene.

Just around the corner is where Shakespeare opened his very first theatre – aptly named The Theatre. It’s this unique mix, the clash of commerce and a vibrant, colourful art scene, that gives the area its unmistakable magic.

Book early and save up to 20%. Use code CHEERSLONDON by 30 September 2025 for stays through February 2026.

Andrea Thompson

ByAndrea Thompson

Andrea can be found either in the Travelling For Business office or around the globe enjoying a city break, visiting new locations or sampling some of the best restaurants all work related of course!