Series by Marriott Celebrates its Global Debut, with 26 Openings Across Key Destinations in India

Andrea Thompson

ByAndrea Thompson

November 20, 2025

In collaboration with Concept Hospitality Private Limited and their flagship brand The Fern Hotels & Resorts, Marriott International launches its newest collection brand in Asia Pacific excluding China, bringing regionally rooted, globally connected hospitality to India

Marriott International, Inc. announces the global debut of Series by Marriott, part of Marriott Bonvoy’s global portfolio of over 30 extraordinary hotel brands, with the launch of The Fern Hotels & Resorts, Series by Marriott in India. This new collection brand is designed to celebrate regional character while delivering the trusted consistency of Marriott’s global standards. The first phase of openings includes 26 hotels across key destinations in India, bringing over 1900 rooms to Marriott’s portfolio and marking a significant milestone in the brand’s global expansion.

Series by Marriott is a regionally created, globally connected, collection brand that brings together locally recognized hotel groups under the trusted umbrella of Marriott Bonvoy. Designed for ‘global domestic’ travellers, the brand offers the basics done well – comfortable rooms, reliable service, and locally relevant experiences that reflect the character of each destination.

The Fern Hotels & Resorts, Series by Marriott, is the brand’s inaugural set of properties to open globally, showcasing a collection of eco-sensitive hotels rooted in sustainability and regional charm. From bustling business hubs to serene leisure escapes, each property is crafted to fulfill the travel purpose of every guest – whether it’s sealing a deal, reconnecting with loved ones, or simply taking a moment to pause.

First Phase of Openings – November 2025

The first wave of openings under The Fern Hotels & Resorts, Series by Marriott, brings over 1900 rooms across 26 properties in 23 cities, including:

The Fern brand’s commitment to regional authenticity, sustainable hospitality, and guest-centric design is an ideal match for Series by Marriott.

Guests staying at The Fern Hotels & Resorts, Series by Marriott, can look forward to:

  • Grab n Go Breakfast – A packed breakfast box available on request for guests with early morning departures, to start off the day energized.
  • Single Lady Traveller Recognition – A curated selection of amenities focused towards our single lady guests, placed in their rooms in a kit prior to arrival.
  • Evening Delight – Turndown service with evening chocolates/local treats, and a personalized goodnight message.
  • Lamp Lighting Ceremony – A tranquil dusk ritual that honours nature’s rhythm and invites guests to unwind.
  • Healthy Sleep – Soaked almonds & raisins with cumin-infused water placed at the bedside every night, for a restful sleep.
Andrea Thompson

ByAndrea Thompson

Andrea can be found either in the Travelling For Business office or around the globe enjoying a city break, visiting new locations or sampling some of the best restaurants all work related of course!