Explorer Mark Evans’ A Journey to Arabia Felix captures a thirty‑day expedition across Oman, travelling by foot and camel from Ras Al Hadd.
Along ancient trading routes, his team encountered the country’s striking contrasts from carbon capturing plants rising beside desert tracks to conservation programmes flourishing alongside traditional villages and young visionary Omanis driving a green revolution.
For business travellers, the book is more than adventure; it’s a lens on a nation balancing heritage with innovation. Oman emerges as a destination where meetings and markets are enriched by context—where the Arabia Felix of legend now stands as a beacon of sustainable progress.
Oman proves that business travel can be both purposeful and inspiring, rooted in tradition yet looking firmly to the future.