Born from the backpack, Lost Sol was founded by three friends who spent years chasing summer across continents – from Australia’s coastlines to European weekend escapes.
After countless road trips and hostel stays, they realised they were all packing the same problem: bulky, slow-drying towels that never quite did the job. So they created Lost Sol—a towel designed for travellers, by travellers.
Inspired by Adventure, Built for Sustainability
Launched in London, Lost Sol blends style, function, and sustainability. Each towel is made from premium recycled materials, with designs inspired by iconic beach destinations like Santorini, Byron Bay, and Mallorca. The brand’s ethos is simple: make travel lighter, more stylish, and gentler on the planet.
The Towel Itself
- Size: Generously sized at 160cm x 80cm
- Weight: Ultra-light and folds down into its own drawstring pouch
- Performance: Quick-drying, sand-free, and compact – ideal for carry-on luggage or beach bags
- Design: Bold, destination-inspired prints that photograph beautifully
I tested the Mallorca edition, and it was a standout – soft to the touch, dried in minutes, and took up less space than a paperback. Perfect for business travellers who pack light but expect performance.
My Verdict
Stylish, sustainable, and superbly practical, Lost Sol’s towel is a smart addition to any travel kit. A thoughtful gift for frequent flyers or a personal upgrade for your next escape.
RRP £39.00