New B2B partnership expands rail and bus distribution across the easy family of brands
Omio, the leading multimodal travel booking platform, today announced a B2B partnership with easyTrain (easyTrain.com), part of the iconic easy family of brands, led by renowned entrepreneur Sir Stelios Haji-Ioannou. Launched at the end of 2025, the partnership enables easyTrain to offer an expanded range of rail and bus options powered by Omio’s industry-leading technology and inventory. Powered by Omio’s white-label solution and branded with the distinctive easy identity, the collaboration makes finding and booking train and bus travel even simpler for customers in the easy universe.
Jean-Francois Bessiron, Chief B2B Officer at Omio, said: “We are excited to expand our B2B product offering with easyGroup. This partnership marks a significant milestone and is rooted in shared values and a commitment to providing consumers with seamless travel options. By combining our technology with the reach of the easy brand, we can serve the easy traveller audience, while delivering a smooth and reliable booking experience.”
About Omio B2B Partnerships
Through its B2B solutions, Omio provides access to a unified, comprehensive global transport inventory, including trains, buses, flights, and ferries from thousands of operators globally. Partners can offer single-mode, multimodal, or routed journeys supported by Omio’s booking, payment, and ticket management capabilities.
Major global brands both within and outside the travel sector trust Omio B2B Partnerships. Current partners include Uber, Kayak, Google, Iryo Conecta, and LNER.
Omio B2B enables partners to seamlessly integrate travel content into their platforms via powerful APIs and white-label solutions. By leveraging the extensive supplier network built through Omio’s B2C operations, partners can distribute multimodal travel content at scale.
Omio’s white-label solution provides a fast and flexible way to deliver global travel content under a partner’s own brand, with localised languages, currencies, and multimodal inventory, without the need to build complex infrastructure.