Heathrow invites passengers to savour a world of flavour this May with the launch of its reimagined whisky festival, Whisky Social Club
The month-long celebration is an immersive experience dedicated to showcasing the craftsmanship, character and culture of whisky. Passengers can enjoy whisky-pairings specially curated by Miss Whisky, try new whisky-themed dishes and discover exclusive new products available only at the airport
This May, Heathrow is relaunching its annual whisky festival with a bold new twist. Introducing Whisky Social Club, an immersive experience celebrating the flavours and traditions of whisky.
In partnership with Avolta, Heathrow is rolling out the celebration across all four terminals, offering passengers a taste of something special. With Heathrow exclusives, limited-edition bottles and whisky-themed dishes curated especially for Whisky Social Club, the event highlights that duty-free pricing is only the beginning of what makes Heathrow’s whisky offering so unique.
Throughout May, passengers can experience a series of new, interactive events and pop-ups including:
- Free whisky tastings and expert-led masterclasses – led by brand ambassadors from iconic names including Glen Moray, Bowmore, Tomintoul, Glen Scotia, Fable, Glenfiddich and Pernod Ricard
- Miss Whisky’s Signature Food Pairings – indulge in perfectly matched pairings of chocolate or cheese with premium drams on four special dates, curated by whisky expert and content creator Alwynne Gwilt (aka Miss Whisky)
- Live engraving stations – passengers can personalise a bottle of whisky for the perfect gift or memorable travel keepsake
- Innovative tasting tech – simply lift a featured whisky bottle at a ‘Lift & Learn’ station in one of Heathrow’s departure lounges and watch tasting notes and brand stories appear on-screen
During Whisky Social Club, travellers will have exclusive access to travel retail-only releases available at Heathrow including Fable’s The Lighthouse, McArthur, Gulls and London Edition whiskies.
Perfect for foodies and flavour-seekers, Heathrow’s restaurants are joining the celebration with bespoke whisky-inspired dishes and cocktails available at participating restaurants throughout the terminals
Fraser Brown, Retail Director at Heathrow, said: “Our vision for Whisky Social Club was to bring to life the timelessness and character of whisky for passengers travelling through Heathrow. This immersive experience showcases the best of British and global whiskies and invites passengers to discover something new, personal and flavourful, whether as a gift or a souvenir of their travels.”
To ensure everyone reaches their destination safely, Heathrow reminds passengers to always drink responsibly when travelling. Liquor purchased in World Duty Free stores should not be consumed in the airport.