6.2 million viewers tuned in to Sunday’s episode of HBO’s White Lotus, which took audiences away to a stunning Thai wellness resort, sparking a fresh wave of travel interest in the “Land of Smiles.”

But before fans book their flights, there’s one essential thing to pack: cultural awareness.

Thailand is renowned for its warm hospitality, vibrant street food, and breath taking temples, but respecting local customs is key to ensuring a positive experience for both visitors and locals.

Whether you’re planning a luxury retreat or a backpacking adventure, Shuban Kotwal, Product Director at Away Holidays, gives his essential do’s and don’ts to avoid being that tourist.

Thailand Tourist Etiquette: Do’s and Don’ts

DO:

  • Greet with a Wai:
    A traditional Thai greeting involves placing your palms together at chest level and slightly bowing your head. This is called a “wai” and is a polite way to greet locals, particularly elders or people in formal settings.
  • Dress Modestly:
    While Thailand is famous for its beaches, modest clothing is expected when visiting temples or sacred sites. Cover your shoulders and knees to show respect.
  • Remove Shoes:
    Always remove your shoes before entering someone’s home or a temple. Look for signs outside shops or restaurants, as some smaller establishments may have this rule as well.
  • Be Patient and Smile:
    Thais highly value politeness and calmness. A smile can go a long way in resolving misunderstandings or showing gratitude.
  • Respect Monks:
    If you encounter monks, maintain a respectful distance.

Don’ts

  • Avoid Public Displays of Anger:
    Losing your temper or causing a scene is seen as highly disrespectful. Stay calm and composed, even in stressful situations.
  • Don’t Point with Your Feet:
    Feet are considered the lowest part of the body and using them to point at things or touch people is deemed very offensive.
  • Never Touch Someone’s Head:
    The head is considered the most sacred part of the body in Thai culture. Even a friendly gesture, like ruffling someone’s hair, can be disrespectful.
  • Don’t Disrespect the Royal Family:
    Thais hold their royal family in high regard. Making jokes or negative comments about them is not only offensive but could also result in legal consequences.
  • Avoid Over-Tipping:
    While tipping is appreciated, especially in tourist areas, over-tipping can sometimes come across as patronizing. A 10% tip or rounding up the bill is sufficient.

Shuban adds “By following these simple do’s and don’ts, tourists can navigate Thailand’s unique cultural landscape with respect and grace, ensuring a rewarding experience for both themselves and the locals.”